Our Story

Our story begins in 2019, when two young guys were travelling the world, discovering new places, cultures and traditions.

During our trips, we loved smoking hookahs in different countries, admiring different shisha designs and shapes, and trying different tobacco tastes depending on the country we were visiting.

On a trip to Bosnia Herzegovina we stopped by a Shisha Lounge Bar and we started talking about how underdeveloped was the Hookah industry in Italy.

That was the moment from which we found the inspiration and when the idea of starting our business came up.

Our founder had the brilliant idea of creating handcrafted hookahs and related items made of clay, ceramic and terracotta totally made in Italy.

You might wonder yourself “Why use those materials to create bowls and hookahs?”.

Clay, ceramic and terracotta are materials which have been part of Italian tradition and culture for centuries, they are known and widely used thanks to their properties like hardness, resistance to high temperatures, retention, impermeability, versatility, and natural materials used in their manufacturing process.

In Italy, each Ceramist has his own te technique, which is usually handed down to next generations within the family, and each craft shop is characterized by a distinctive and exclusive style.

We came across Massimiliano, who would have become our Master Craftsman, we proposed our idea and started working on it together.

After several trials, we managed to obtain a discrete output.

At this point, with the aim of creating something unique, we decided to give an Italian touch to what was coming along.

That’s why we started designing and naming our creations getting inspired by history, art, culture and mythology.

These things are very important and entrenched in our beautiful country. As the days went by, we perfected and finalized our manufacturing technique and…   

Here we are!! 

We established our working activity in Florence, and we keep working hard every day to improve and expand our business that offers our customers high-quality and performance products which embody art, beauty, history and culture.

We’re a young team eager to grow and never tired of working in order to find solutions which satisfy the best our clients, and we’re so proud to be the first to introduce such characteristic products in the Hookah industry.

Get ready, because this is only the beginning. 

We established our working activity in Florence, and we keep working hard every day to improve and expand our business that offers our customers high-quality and performance products which embody art, beauty, history and culture.

We’re a young team eager to grow and never tired of working in order to find solutions which satisfy the best our clients, and we’re so proud to be the first to introduce such characteristic products in the Hookah industry.

Get ready, because this is only the beginning. 

Olla Bowls - Love at first session!

Lucrezia Conti-Founder

Half Italian and half Croatian, since I was a teenager I’ve always been creative an passionate about travel, different cultures and internationality, that’s why I’ve always travelled a lot around the world.

During my trips, I loved smoking hookahs in different countries, admiring different designs, shapes and trying different tobacco tastes.

After getting my Master’s degree in International law, I realized I wanted to combine my passion for internationality with my creativity, and find a path which would have made me happy.

By combining these two things with my enthusiasm for smoking hookahs, I had the idea of creating something unique: handcrafted hookahs and related items with an Italian touch!

Exploiting the fact that Hookah industry is not developed and widespread in Italy, I decided to found Zing Shisha in June and Olla Bowls in December 2019.

We started producing our collections in Florence, creating products which embody art, beauty, history and quality thanks also to our Master Craftsman who is able to turn our design-related ideas into realty, creating and decoring each piece in an extraordinary way.

I spend a lot of time designing new products in order to satisfy the most our customers’ needs.

Love and passion for my job are the main elements which encourage me to keep creating high-quality and beautiful products, and work very hard to improve and grow our business every day.